IATA Sees Momentum In Yield Growth

By Adrian Schofield

The international airline industry finished 2010 on a strong note, with the recent uptick in average fares extending into the fourth quarter, according to the International Air Transport Association.

Fare and yield numbers on international routes for October indicate “evidence of continued strength in the revenue environment” in the final quarter of 2010, IATA says. This marked the third consecutive month of the latest surge in ...

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